Volkswagen announces 'Volksfest 2019', offers benefits up to INR 1.8 lakh
Volkswagen India has announced a range of offers and discount benefits for the customers through its Volksfest 2019 campaign. In this campaign, VW is offering a slew of benefits across sales, after-sales and financial services to the customers till 31 October 2019. All the benefits are available at the 132 sales touchpoints of VW across 102 Indian cities.
Also, as a part of the campaign, Volkswagen will offer a miniature Volkswagen Hot Wheels model to the prospective customers taking test drives of the VW cars. The brand recently went into a tie-up with toymaker Mattel India. Select variants of Polo, Vento and the Ameo will be available with benefits including cash discounts, exchange bonus, loyalty benefits, extended warranty and roadside assistance (RSA).
The company is already offering a four year warranty period on its petrol vehicles since January 2019, and the diesel vehicles come with a five-year warranty plan since September 2019. The Volksfest 2019 will allow the customers to avail a maximum benefit of INR 1.8 lakh on the Vento Highline Diesel variant. All Ameo variants are being offered with a loyalty bonus of INR 20,000.
Select VW dealers in India are offering benefits up to INR 1.7 lakh on the Vento Highline Plus DSG variant. This includes INR 1.50 lakh cash discount and INR 20,000 exchange bonus. The VW Ameo DSG Highline Plus variant is available at cash discount up to INR 1.17 lakh and an additional exchange bonus of INR 20,000. At the same time, the VW Polo is being offered with benefits up to INR 1 lakh, including INR 80,000 discount and INR 20,000 exchange bonus. The VW Passat, the VW Tiguan and the new VW GT Line models do not attract any kind of offers or discounts.
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For the festive season, Volkswagen has also brought new engagement exercises and activation zones to enhance customer interaction at its dealerships.
[Discount Info Source - Mycarhelpline]